Thursday, April 23, 2009

Election Day

I start this exercise on a day Bangalore votes. Due to which i am at office without any work to do. After all being a marketing person who usually doesnt do his follow ups on a working day! , a paid holiday is all about introspection. But then how much can you introspect and plan ahead!.

Planning is a big zero when you are on the pitch and the ball is being bowled. Life is very much like that.

Coming back to the election, I do wonder how much the social (read 'Jaago Re' types) that has been on in the media prompting the people to vote has had its effect. Idea is good, the choices arent still there. We still dont choose our legislator. We choose a person who may be the lesser evil. How many urban voters will shake their inertia and actually vote its to be seen.

The campaigns are egalitarian in nature. If the youth should be moved to vote, it should be made a fad to vote. Maybe the next time around these social campaigns would change dimension.

Otherwise the election day would be a holiday for most and a paid holiday for someone like me.

p.s. interesting sms was floating around today - that by showing the vote-mark on the finger - one can avail 20% discount at Louis Philip store, that surely is a novel way! Common marketeers surely next time one would pile up such offers. Thinking aloud, maybe a discount coupon booklet for all voters!!!

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